Comparison
Hooky, a Tawk.to alternative for sites you build with AI
Tawk.to is free, with unlimited team members, and does a lot. Hooky is simpler, and made for one specific case: you build your sites with AI, you want to add chat with one prompt and reply from your phone. Here are the differences, honestly.
What Tawk.to does
Tawk.to is a free communication platform for small businesses: a chat bubble, an inbox that also brings in WhatsApp, Messenger, Telegram, SMS, email and Instagram, ticketing, a knowledge base, a CRM and forms. Team members are unlimited, and there are apps for iOS, Android, macOS and Windows.
Tawk.to makes its money from paid add-ons: removing the “Powered by tawk.to” label ($29 a month), an AI assistant that answers for you (from $29 a month, with a free tier for low volumes), or human agents who answer for you ($1 an hour).
Who Hooky is a better fit for
- You build with Lovable, Bolt, v0, Cursor, Claude or ChatGPT: Hooky installs by pasting a prompt written for these tools, and your AI can create the account itself through our llms.txt.
- You want a tool that stays small: a bubble, an inbox, notifications. No CRM, tickets or pipeline to learn.
- You want your numbers in the same place:
Hooky.track("signup")counts what matters on your site, and the cards sit next to your conversations. - Your site has two addresses (the tool’s and your domain): you declare both on the same site, and everything lands in one place.
Hooky vs Tawk.to, point by point
Pricing checked in October 2026 on the official pages. Tawk.to shows its prices in US dollars.
| Point | Hooky | Tawk.to |
|---|---|---|
| Price of the chat | Free for 1 site; Creator €9/month (10 sites); Studio €29/month (50 sites, 5 people) | Free |
| Team members | 1 (Free, Creator), 5 (Studio) | Unlimited |
| Install | A prompt to paste into your AI tool, or a <script> tag | A snippet to paste, or an integration (WordPress, Shopify…) |
| Apps to reply from | iPhone, iPad, Mac, Android, and the web | iOS, Android, macOS, Windows, and the web |
| Remove branding from the bubble | No (“Powered by hooky” stays) | Yes, $29/month |
| Answers by an AI | No | Yes, AI Assist add-on (from $29/month, free for low volumes) |
| Tickets, knowledge base, CRM | No | Yes, free |
| WhatsApp, Instagram, email in the inbox | No | Yes |
| Docs readable by AI (llms.txt) | Yes, including install and account creation by an AI | An llms.txt that describes the product |
Sources: tawk.to/pricing (“Why is tawk.to free?”), the Live Chat page and tawk.to’s llms.txt. Always check their current terms before choosing.
When Tawk.to is still the better choice
- Your budget is zero and you have several sites: Tawk.to’s chat is free, Hooky only for one site.
- You have a large team: unlimited members at Tawk.to, five at most at Hooky.
- You want tickets, a knowledge base or a CRM in the same tool, or WhatsApp and Instagram in the same inbox.
- You want an AI or hired agents to answer for you. At Hooky, you do the answering.
Switching from Tawk.to to Hooky
Remove the Tawk.to code from your site (or ask your AI to), then paste your site’s Hooky prompt. Your conversation history stays in Tawk.to. Hooky is free for one site: try it on one of yours.
Other comparisons
Your visitors have questions. Answer them from wherever you are.
Free for one site, installed with one prompt. Then just keep your phone in your pocket.